Moderate price cuts to help business

business season, even if the goods are sold at high prices, do not worry about sales problems. However, the annual Spring Festival season is popular in general after a month at the beginning of ten business will gradually cool down. Right when I count it inventory, found most of the product sales is also good, in addition to the beverage brand because of too much inventory pressure a lot, there are a lot of other goods inventory, and did not appear out of stock and squeeze phenomenon, therefore I also secretly.

In order to make

drinks sold faster, I have to drink in front of a doorway into the door, so that customers can see, but the effect is not obvious, a few days down the door of the customers are asked not to buy the price, this let me feel helpless.

after lunch I go out the trash, back when I saw the morning to shop and asked the two old customers drinks prices, each carrying two barrels of two flavors, 2.5L Huiyuan fruit juice, although the heart is not happy, but still with the two customer call move,

"late morning to feel shy little, you see your home store Huiyuan Juice price to sell 13 yuan, people in front of the house to sell 12 yuan, 1 yuan a barrel – poor ah

listened to the customer to do, I feel very strange, "no? Huiyuan fruit per box purchase price to 50 yuan per box, 4 barrels, the price will be 12.5 yuan, how can sell 12 yuan? I have not been playing with that peer price war phenomenon, the customer has no reason to cheat me,

with doubt, I go home and phoned the Huiyuan Beverage supplier, just know drinks prices fell year after drop 1 dollars a barrel. And I’m a year ahead, I’ve got a lot more. Suppliers also said that the market price changes quickly, which is also very helpless.

I calculate the remaining liquid, if it continues to sell 13 yuan, in the warranty period will be sold to consumers, but on the other hand, if I was a customer the same goods one yuan price, I will not buy, because the price will have a negative impact on the whole shop, so I immediately put the phone down the Huiyuan fruit juice price to 11 `? 5 yuan coins, although the sales price will cause a loss, but the price to second days – customers increased significantly, but also led to other goods go, no wrong I know your decision.

many people don’t agree with commodity prices, think that this is not a benign competition. However, as the saying goes, will have to lose, through this thing again for a management "concept, in the market for the cold period, lower prices to attract customers, promote the amount of goods go is a good means of Guan Jian moment don’t insist on original benefits to small and moderate prices, not necessarily is a bad thing.

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