entrepreneurial wave struck, many people have set foot on the road to get rich, entrepreneurship in different industries is very different, and for entrepreneurs, the most important thing is how to quickly enhance the visibility of the brand brand?
to say what the boom from 2014 to 2015 to fire, “entrepreneurship” is two words.
should be clear that, although the national policy has been inclined to support the support of small and medium sized enterprises, but their development situation is not optimistic, in the fierce market competition, facing enormous pressure to survive. In particular, the spread of the brand, the challenge is more difficult than large enterprises, after analysis, we believe that the main threat is the following:
ü a large number of products and services available for consumers to choose
ü technology development and update the speed of iteration, it is difficult to appear for a long time with differentiated differentiation selling point
ü tight market funds, even advertising, it is easy to be lost in the spread of
ü aware of the details of the consumer, more likely to choose familiar brands (that is, well-known brands)
in the face of such incentive recommendation