As global economic conditions and tourism trends shift, Nova Scotia’s 2010 tourism plan is responding by adapting to changes in the marketplace and consumer habits. The province presented its 2010 strategy today, Nov. 30, at the 2009 Tourism Summit – The Evolution of Tourism, in Halifax. “Despite many challenges in a global environment, Nova Scotia performed relatively well in 2009, compared with many other destinations,” said Percy Paris, Minister of Tourism, Culture and Heritage. “As the economic and tourism challenges continue in 2010, we will work with our industry partners to take advantage of immediate opportunities while remaining focused on the core strategy of enhancing our competitiveness as a visitor destination.” Plans for 2010 include devoting significant attention to the Canadian market — the largest source of visitors to Nova Scotia — which has proven to be resilient in difficult economic times. The province will target this market more aggressively with retail-oriented advertising to meet the changing travel and buying habits of visitors. With an eye on long-term growth, activity will continue in key international markets, primarily New England and the mid-Atlantic states, and the United Kingdom. These efforts will be in partnership with organizations such as the Canadian Tourism Commission, Atlantic Canada Tourism Partnership and Nova Scotia Air Gateway committee. The province’s 2010 advertising campaign will build on the success of the “Heroes” theme developed in 2009, with new people and experiences. The campaign uses Nova Scotians to tell the stories of the province’s unique and compelling experiences. The province will once again use, television, print and online mediums to tell its story and promote the Nova Scotia brand. As the online world continues to rapidly evolve, so does Nova Scotia’s online marketing efforts. In the coming year, novascotia.com will relaunch with more focus on core experiences, engaging video, relevant user-generated content, and compelling packages and deals to lure visitors. The province will also continue to build on its online presence through social media. In collaboration with industry, the department plans to devote resources towards developing authentic, sustainable, consumer driven experiences through various initiatives. This includes the creation of Events Nova Scotia with the Atlantic Canada Opportunities Agency and implemented by Trade Centre Ltd., which was announced on Friday, Nov. 27. The initiative will work to attract major events that will bring visitors and revenues to all regions of the province. The department will work to enhance industry participation with a new website and e-newsletter, and work with key industry partners to solicit more structured input into tourism marketing and a refreshed long-term strategy. The complete 2010 tourism plan is available on the department’s website at www.gov.ns.ca/tch/tourism .
Indus Express at Vivanta is celebrating the flavours of the much fabled Golden Triangle. The Golden Triangle is an amalgamation of culinary creations from the land of Maharajas, Mughals and Nawabs from Jaipur, Agra and Delhi. The menu includes platters like Rajma ki gilawat Agra ke nukkad se, Machhli Jaisamandi Jaipur ke galiyare se and Laccha tokri chat Delhi ke katre pe and many more. When: Until July 7 Time: 7:30 pm to 11:45 pm (Dinner) Price: INR 1399 onwards (taxes applicable) Where: Indus Express, Vivanta New Delhi, Dwarka
Troubled Tahera Diamond Corp intends to satisfy the alternative information guidelines recommended by Ontario Securities Commission (OSC) Policy 57-603 and Canadian Securities Administrators Staff Notice 57-301. The company requested from the OSC, that a management cease trade order (MCTO) related to its securities be imposed against some or all persons who have been directors, officers or insiders of the company since September 30, 2007. After consideration of Tahera’s request, the OSC indicated it would not issue a MCTO at this point in time. The OSC requested that Tahera provide bi-weekly up-dates by way of news release, in accordance with the alterative information guidelines under Policy 57-603 and Staff Notice 57-301. The following constitutes the first bi-weekly up-date of the company under the alternative information guidelines.The total number of dry tonnes processed during the fourth quarter of 2007 was 155,000 t at an average grade of 0.79 ct/t, resulting in production of 122,500 ct compared with 127,500 t at an average grade of 0.78 ct/t for output of 99,300 ct for the third quarter of 2007. The value of production for the fourth quarter of 2007, based on values of the Government Diamond Valuators, was $11.6 million, compared with $8.4 million in the third quarter of 2007. The cash operating cost related to the production of these goods was C$18.3 million for the fourth quarter of 2007 compared with C$17.9 million for the third quarter. These costs include all mining, processing and related overhead charges for the quarter. Certain of the cash items consumed during these periods were purchased and paid for in a prior period.The company has held two valuations for goods produced in 2008. Production from January 1, 2008 to February 5, 2008 yielded 45,026 ct at an average value of $95.32/ct for a total value of $4.3 million. Production from February 6, 2008 to March 12, 2008 included two parcels of goods. Normal run of mine production totalled 31,271 ct at an average value of $106.96/ct and a batch test of the F1N lobe yielded 2,768 ct at an average value of $87.80/ct. The combined total for the two parcels from the March valuation was 34,039 ct at an average value of $105.40/ct for total value of $3.6 million.As previously reported, mining was suspended at the Jericho mine on February 6, 2008, to conserve cash and fuel inventory while restructuring efforts continued. Processing of ore is now expected to continue until the end of the third week of April 2008. All mining contractors have now demobilisd their equipment, supplies, and personnel. The cmpany has purchased certain items required for the Care & Maintenance period, which is expected to begin shortly after production is completed as the mine site assets are properly prepared for a period of inactivity.As previously announced, Tahera has initiated a court approved marketing process of the assets of the company, which requires interested parties to submit written expressions of interest by no later than April 28, 2008. Blair Franklin Capital Partners have been retained to manage and provide guidance during the marketing process. As previously announced, on January 16, 2008, Tahera entered into protection under the Companies’ Creditors Arrangement Act (CCAA). The stay period under the court order extends to June 30, 2008.